/* The Appraiser's Ledger — site styles
   Palette matches the cover: night + gold for the dark bands, ledger paper for reading sections. */
:root{
  --night:#13161b; --night-2:#1d222a; --night-3:#272d37;
  --gold:#c9a45c; --gold-2:#d9b673; --gold-ink:#8a6a2c;
  --paper:#f7f2e8; --paper-2:#efe7d6; --card:#fffdf8;
  --ink:#1c1f24; --muted:#555c66; --rule:#ddd3bf;
  --ox:#8b2a1e; --blue-ink:#2b4a7a; --ok:#2f6b3f;
  --sans:"Oswald","Arial Narrow",Arial,sans-serif;
  --serif:"Source Serif 4","Source Serif Pro",Georgia,"Times New Roman",serif;
  --wrap:1120px; --text:720px;
}
*{box-sizing:border-box;margin:0;padding:0;}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%;}
body{background:var(--paper);color:var(--ink);font-family:var(--serif);font-size:19px;line-height:1.65;}
img{max-width:100%;height:auto;display:block;}
a{color:var(--blue-ink);}
p+p{margin-top:1em;}
strong{font-weight:700;}
.wrap{max-width:var(--wrap);margin:0 auto;padding:0 20px;}
.text{max-width:var(--text);}
.center{text-align:center;margin-left:auto;margin-right:auto;}

/* ---------- type ---------- */
h1,h2,h3{font-family:var(--sans);font-weight:700;line-height:1.1;letter-spacing:0.005em;}
h1{font-size:clamp(38px,6.2vw,64px);text-transform:none;}
h2{font-size:clamp(30px,4.4vw,44px);margin-bottom:18px;}
h3{font-size:24px;font-weight:600;margin-bottom:8px;}
.kicker{font-family:var(--sans);font-weight:500;font-size:15px;letter-spacing:0.28em;text-transform:uppercase;color:var(--ox);margin-bottom:14px;}
.lead{font-size:clamp(19px,2.2vw,22px);line-height:1.6;}
.small{font-size:15px;color:var(--muted);}
.fine{font-size:14px;color:var(--muted);line-height:1.5;}

/* ---------- top bar ---------- */
.topbar{position:sticky;top:0;z-index:20;background:rgba(19,22,27,0.96);border-bottom:1px solid rgba(201,164,92,0.35);}
.topbar .wrap{display:flex;align-items:center;justify-content:space-between;gap:12px;height:62px;}
.brand{font-family:var(--sans);font-weight:600;letter-spacing:0.16em;text-transform:uppercase;color:var(--gold-2);text-decoration:none;font-size:15px;white-space:nowrap;}
.topbar .btn{padding:10px 16px;font-size:16px;}

/* ---------- buttons ---------- */
.btn{display:inline-flex;align-items:center;gap:10px;background:var(--gold-2);color:#16181c;font-family:var(--sans);font-weight:600;font-size:21px;letter-spacing:0.03em;text-decoration:none;padding:17px 30px;border-radius:6px;border:2px solid var(--gold-2);transition:background .15s,transform .15s;}
.btn:hover{background:#e6c88a;transform:translateY(-1px);}
.btn:focus-visible{outline:3px solid #fff;outline-offset:3px;}
.btn s{opacity:.6;font-weight:500;}
.btn-dark{background:var(--night);color:var(--gold-2);border-color:var(--night);}
.btn-dark:hover{background:var(--night-3);}
.assure{font-size:15px;color:inherit;opacity:.85;margin-top:12px;}

/* ---------- hero ---------- */
.hero{background:radial-gradient(ellipse at 70% 30%,var(--night-2) 0%,var(--night) 70%);color:#f4efe4;padding:64px 0 72px;border-bottom:3px solid var(--gold);}
.hero .grid{display:grid;grid-template-columns:1.25fr 0.75fr;gap:56px;align-items:center;}
.hero .kicker{color:var(--gold);}
.hero h1{color:#fbf7ef;margin-bottom:22px;}
.hero h1 em{font-style:normal;color:var(--gold-2);}
.hero .lead{color:#e6dcc8;margin-bottom:30px;}
.hero .cover{box-shadow:0 26px 60px rgba(0,0,0,0.55);border-radius:3px;transform:rotate(1.5deg);max-width:360px;margin:0 auto;}

/* ---------- sections ---------- */
section{padding:76px 0;}
.band-paper2{background:var(--paper-2);}
.band-dark{background:var(--night);color:#efe7d6;}
.band-dark h2{color:#fbf7ef;} .band-dark .kicker{color:var(--gold);}
.divider{display:flex;align-items:center;justify-content:center;gap:16px;margin:0 auto 26px;}
.divider span{width:70px;height:2px;background:var(--gold);}
.divider i{width:9px;height:9px;background:var(--gold);transform:rotate(45deg);display:block;}

/* loss cards */
.cards4{display:grid;grid-template-columns:repeat(2,1fr);gap:20px;margin-top:34px;}
.loss{background:var(--card);border:1px solid var(--rule);border-top:4px solid var(--ox);padding:24px 24px 22px;border-radius:4px;}
.loss .where{font-family:var(--sans);font-size:14px;letter-spacing:0.22em;text-transform:uppercase;color:var(--ox);margin-bottom:6px;}

/* the math table */
.math{width:100%;border-collapse:collapse;margin-top:26px;background:var(--card);border:1px solid var(--rule);}
.math th,.math td{padding:16px 18px;text-align:left;border-bottom:1px solid var(--rule);vertical-align:top;}
.math th{font-family:var(--sans);font-weight:500;font-size:14px;letter-spacing:0.16em;text-transform:uppercase;color:var(--muted);background:var(--paper-2);}
.math td:last-child{font-family:var(--sans);font-weight:600;font-size:20px;white-space:nowrap;}
.math tr.us td{background:#fbf3df;}
.math tr.us td:last-child{color:var(--ok);}

/* three questions */
.q3{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin-top:34px;}
.q{border:1px solid rgba(201,164,92,0.45);padding:26px;border-radius:4px;background:var(--night-2);}
.q .n{font-family:var(--sans);font-size:44px;color:var(--gold);line-height:1;}
.q h3{color:#fbf7ef;margin:10px 0 8px;}
.q p{color:#d9cfbb;font-size:17px;}
.pull{font-family:var(--sans);font-size:clamp(26px,3.6vw,36px);color:var(--gold-2);text-align:center;margin:44px auto 0;letter-spacing:0.02em;}

/* contents */
.toc{display:grid;grid-template-columns:1fr 1fr;gap:16px 28px;margin-top:30px;}
.toc .item{display:grid;grid-template-columns:62px 1fr;gap:14px;padding:18px 0;border-bottom:1px solid var(--rule);}
.toc .num{font-family:var(--sans);font-weight:700;font-size:34px;color:var(--ox);line-height:1;}
.toc h3{font-size:22px;margin-bottom:4px;}
.toc p{font-size:17px;color:var(--muted);}

/* look inside */
.looks{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-top:32px;}
.looks button{background:none;border:0;cursor:zoom-in;text-align:left;font:inherit;color:inherit;}
.looks img{border:1px solid var(--rule);box-shadow:0 10px 26px rgba(0,0,0,0.12);background:#fff;}
.looks .cap{font-size:15px;color:var(--muted);margin-top:10px;line-height:1.4;}
dialog.zoom{border:0;padding:0;background:transparent;max-width:min(92vw,820px);max-height:92vh;margin:auto;}
dialog.zoom::backdrop{background:rgba(10,12,15,0.85);}
dialog.zoom img{max-height:88vh;width:auto;margin:0 auto;}
dialog.zoom .close{display:block;margin:10px auto 0;font-family:var(--sans);font-size:17px;background:var(--gold-2);border:0;padding:8px 18px;border-radius:5px;cursor:pointer;}

/* fit */
.fit{display:grid;grid-template-columns:1fr 1fr;gap:26px;margin-top:30px;}
.fit .col{background:var(--card);border:1px solid var(--rule);padding:26px;border-radius:4px;}
.fit ul{list-style:none;margin-top:10px;}
.fit li{padding:9px 0 9px 34px;position:relative;border-bottom:1px dashed var(--rule);}
.fit li:last-child{border-bottom:0;}
.fit .yes li::before{content:"\2713";position:absolute;left:4px;top:8px;color:var(--ok);font-weight:700;}
.fit .no li::before{content:"\2715";position:absolute;left:4px;top:8px;color:var(--ox);font-weight:700;}

/* gene */
.gene{display:grid;grid-template-columns:200px 1fr;gap:40px;align-items:start;}
.mono{width:200px;height:200px;border-radius:50%;background:var(--night);border:3px solid var(--gold);display:flex;align-items:center;justify-content:center;font-family:var(--sans);font-size:70px;color:var(--gold-2);letter-spacing:0.04em;}
.sig{font-family:var(--serif);font-style:italic;font-size:24px;color:var(--ox);margin-top:16px;}
.disclose{margin-top:22px;padding:14px 16px;border-left:3px solid var(--gold);background:var(--paper-2);font-size:15px;color:var(--muted);line-height:1.5;}

/* order box */
.order{display:grid;grid-template-columns:300px 1fr;gap:44px;align-items:center;background:var(--card);border:2px solid var(--night);border-radius:6px;padding:40px;box-shadow:0 20px 50px rgba(0,0,0,0.10);}
.order ul{list-style:none;margin:16px 0 22px;}
.order li{padding:6px 0 6px 30px;position:relative;}
.order li::before{content:"\2713";position:absolute;left:2px;color:var(--ok);font-weight:700;}
.price{font-family:var(--sans);font-size:54px;font-weight:700;line-height:1;margin-bottom:6px;}
.price s{font-size:30px;color:var(--muted);font-weight:500;margin-right:10px;}
.seal{display:flex;gap:16px;align-items:flex-start;margin-top:24px;padding-top:20px;border-top:1px solid var(--rule);}
.seal .badge{flex:0 0 74px;height:74px;border-radius:50%;border:2px solid var(--gold-ink);display:flex;flex-direction:column;align-items:center;justify-content:center;font-family:var(--sans);color:var(--gold-ink);line-height:1;}
.seal .badge b{font-size:28px;} .seal .badge span{font-size:11px;letter-spacing:0.12em;text-transform:uppercase;margin-top:3px;}
.pay{font-size:14px;color:var(--muted);margin-top:12px;}

/* faq */
.faq{margin-top:26px;}
.faq details{background:var(--card);border:1px solid var(--rule);border-radius:4px;margin-bottom:12px;}
.faq summary{cursor:pointer;list-style:none;padding:18px 54px 18px 20px;font-family:var(--sans);font-weight:500;font-size:21px;position:relative;}
.faq summary::-webkit-details-marker{display:none;}
.faq summary::after{content:"+";position:absolute;right:20px;top:12px;font-size:30px;color:var(--ox);}
.faq details[open] summary::after{content:"\2013";}
.faq .a{padding:0 20px 20px;color:#30353c;}

/* final cta */
.final{text-align:center;}
.final h2{max-width:780px;margin:0 auto 22px;}

/* footer */
footer{background:var(--night);color:#b9b2a3;padding:46px 0 56px;font-size:15px;line-height:1.6;}
footer a{color:var(--gold-2);}
footer nav{display:flex;flex-wrap:wrap;gap:8px 22px;margin-bottom:18px;font-family:var(--sans);letter-spacing:0.08em;text-transform:uppercase;font-size:14px;}
footer nav a{text-decoration:none;}
footer p+p{margin-top:10px;}

/* legal pages */
.legal{padding:56px 0 80px;}
.legal h1{font-size:clamp(34px,5vw,48px);margin-bottom:8px;}
.legal h2{font-size:26px;margin:34px 0 10px;}
.legal p,.legal li{max-width:var(--text);}
.legal ul{margin:10px 0 0 22px;}
.legal .updated{color:var(--muted);font-size:15px;margin-bottom:24px;}

/* ---------- responsive ---------- */
@media (max-width:900px){
  .hero .grid{grid-template-columns:1fr;gap:36px;}
  .hero .cover{max-width:250px;}
  .looks{grid-template-columns:repeat(2,1fr);}
  .order{grid-template-columns:1fr;padding:28px;}
  .order img{max-width:220px;margin:0 auto;}
}
@media (max-width:700px){
  body{font-size:18px;}
  section{padding:56px 0;}
  .cards4,.q3,.toc,.fit{grid-template-columns:1fr;}
  .gene{grid-template-columns:1fr;gap:22px;}
  .mono{width:120px;height:120px;font-size:44px;}
  .btn{font-size:19px;padding:15px 22px;width:100%;justify-content:center;}
  .topbar .btn{width:auto;}
  .brand{font-size:13px;letter-spacing:0.1em;}
  .math td:last-child{white-space:normal;}
}
@media (prefers-reduced-motion:reduce){*{transition:none!important;scroll-behavior:auto!important;}}

/* ===== conversion additions (v2) ===== */
.yt{display:inline-flex;align-items:center;gap:10px;font-family:var(--sans);font-size:14px;letter-spacing:0.14em;text-transform:uppercase;color:#e6dcc8;border:1px solid rgba(201,164,92,0.5);border-radius:999px;padding:7px 14px;margin-bottom:22px;}
.yt svg{width:22px;height:16px;flex:0 0 auto;}
.ticks{list-style:none;margin:0 0 28px;}
.ticks li{position:relative;padding:5px 0 5px 32px;color:#efe6d3;font-size:18px;line-height:1.45;}
.ticks li::before{content:"\2713";position:absolute;left:4px;top:5px;color:var(--gold-2);font-weight:700;}
.cta-block{margin-top:34px;}
.cta-block.center{text-align:center;}
.micro{font-size:15px;color:var(--muted);margin-top:10px;line-height:1.45;}
.hero .micro{color:#cfc3ac;}
.launch-note{display:inline-block;font-family:var(--sans);font-size:14px;letter-spacing:0.08em;text-transform:uppercase;background:#3a2f1c;color:var(--gold-2);border-radius:4px;padding:4px 10px;margin-bottom:12px;}
.outcomes{display:grid;grid-template-columns:repeat(3,1fr);gap:16px 28px;margin-top:30px;list-style:none;}
.outcomes li{position:relative;padding:14px 0 14px 40px;border-bottom:1px solid var(--rule);font-size:18px;line-height:1.45;}
.outcomes li::before{content:"\2713";position:absolute;left:6px;top:13px;width:24px;height:24px;border-radius:50%;background:var(--ok);color:#fff;font-size:14px;display:flex;align-items:center;justify-content:center;}
.story{background:var(--night);color:#e9e0cd;}
.story .inner{max-width:760px;margin:0 auto;}
.story blockquote{font-family:var(--serif);font-size:clamp(20px,2.4vw,24px);line-height:1.65;border-left:3px solid var(--gold);padding-left:26px;}
.story blockquote p+p{margin-top:1em;}
.story .who{font-family:var(--sans);letter-spacing:0.14em;text-transform:uppercase;font-size:14px;color:var(--gold);margin-top:18px;padding-left:29px;}
.gift{display:grid;grid-template-columns:1fr auto;gap:30px;align-items:center;background:var(--card);border:1px solid var(--rule);border-left:6px solid var(--gold);padding:30px 34px;border-radius:4px;}
.gift h3{font-size:28px;margin-bottom:8px;}
.sources{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:26px;}
.src{background:var(--card);border:1px solid var(--rule);padding:20px;border-radius:4px;}
.src b{display:block;font-family:var(--sans);font-weight:600;font-size:19px;margin-bottom:4px;}
.src span{font-size:16px;color:var(--muted);line-height:1.45;display:block;}
@media (max-width:900px){.outcomes{grid-template-columns:1fr 1fr;}.sources{grid-template-columns:1fr 1fr;}}
@media (max-width:700px){
  .outcomes,.sources{grid-template-columns:1fr;}
  .gift{grid-template-columns:1fr;padding:24px;}
  .math thead{display:none;}
  .math,.math tbody,.math tr,.math td{display:block;width:100%;}
  .math tr{border-bottom:1px solid var(--rule);padding:12px 16px;}
  .math td{border:0;padding:2px 0;}
  .math td:last-child{font-size:19px;}
  .story blockquote{padding-left:18px;}
  .topbar .btn s{display:none;}
}
/* hero: flex column so phones can put the button before the checklist */
.hero .grid > div:first-child{display:flex;flex-direction:column;align-items:flex-start;}
@media (max-width:700px){
  .hero{padding:40px 0 52px;}
  .hero .lead{margin-bottom:22px;}
  .hero .ticks{order:6;margin:26px 0 0;}
  .hero .btn{align-self:stretch;}
}
@media (max-width:700px){ .math tr.us{background:#fbf3df;} .math tr.us td{background:transparent;} }

.gene-photo{object-fit:cover;padding:0;display:block;}

/* video intro */
.vid-band{background:var(--night);color:#f4efe4;text-align:center;}
.vid-band .kicker{color:var(--gold);}
.vid-band h2{color:#f6f2ea;margin-bottom:24px;}
.vid{position:relative;max-width:880px;margin:0 auto;border-radius:10px;overflow:hidden;border:2px solid rgba(201,164,92,.55);box-shadow:0 20px 50px rgba(0,0,0,.45);background:#000;aspect-ratio:16/9;}
.vid video{display:block;width:100%;height:100%;object-fit:cover;}
.vid-play{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);display:flex;align-items:center;gap:14px;padding:16px 26px 16px 18px;border:0;border-radius:999px;background:var(--gold);color:#13161b;font-family:var(--sans);font-weight:600;font-size:20px;letter-spacing:.04em;text-transform:uppercase;cursor:pointer;box-shadow:0 8px 24px rgba(0,0,0,.4);}
.vid-play span{width:0;height:0;border-left:18px solid #13161b;border-top:11px solid transparent;border-bottom:11px solid transparent;margin-left:6px;}
.vid-play:hover,.vid-play:focus-visible{background:var(--gold-2);outline:3px solid #fff;outline-offset:3px;}
.vid-play[hidden]{display:none;}
.vid-note{max-width:680px;margin:14px auto 0;font-size:15px;color:#b9b3a6;}
.vid-band .cta-block{margin-top:26px;}
.vid-band .micro{color:#b9b3a6;}
.vid-play{white-space:nowrap;}
@media (max-width:700px){.vid-play{font-size:14px;gap:10px;padding:10px 16px 10px 12px;top:42%;}.vid-play span{border-left-width:13px;border-top-width:8px;border-bottom-width:8px;}}